The campaign workspace

Chat, canvas, ingredients, and notes — the room where images get made.

Updated 2026-06-11

A campaign is one shoot or deliverable for a brand — "Spring PDP refresh", "Black Friday ads". Opening a campaign puts you in the workspace: chat with Awa on the left, your creative canvas on the right. The canvas deliberately gets most of the screen — the image is the product — and you can drag the divider between chat and canvas to resize either side.

The left pane

  • Chat — the conversation with Awa where you brief, generate, and iterate.
  • Notes — a campaign-level scratchpad with autosave. A workflow that pays off: when a job lands, write the deliverables down first ("5 shots: wide, close-up, portrait, detail…") plus any ideas, and work down the list.
  • Feedback — client feedback tied to this campaign, grouped by review round.

The right pane (Create)

  • Generations arrive as a stack — click the "+N" badge to fan out the additional frames. Every frame also sits in the filmstrip along the bottom.
  • Hero view for inspecting one frame large, grid view for scanning the whole session.
  • Compare mode puts a generated frame next to its source image so you can verify accuracy.
  • Star/favorite frames and filter to favorites only.
  • An info drawer per frame with the prompt, upscaling, save-as-ingredient, and delete.
  • Ingredients — the brand asset library, including the Product Prep workspace.
  • Bottom right: your credit balance, the brand and campaign names, and how many images this campaign has generated.

Keyboard shortcuts

  • Left / right arrows — move between frames without touching the mouse.
  • Enter — open comparison mode on the current frame; Enter again switches to side-by-side with the source image.
  • Escape — back out to the canvas.

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